Sustainability as a brand asset
Eneco was one of the first of the established energy utilities in the world to become fully renewable and became the frontrunner in the Dutch energy industry in the production …
Charging the Energy Brand
Customer Centric Energy
Customer Centric Energy
Tag: energy retail
Utilities gone social
It is time for the utilities to shift their messaging in social media. From primarily sending messages about outages, utilities need to add an emphasis on customer relationships. Tamara …
How to be the green brand in a 100% renewable market
Iceland is one of the few countries in the world that can boast of having all of its energy generated from 100% renewable and sustainable sources. Electricity is generated from …