Tag: place branding

A Sustainable Competitive Advantage

Imagine that in 30 years, sales of energy will become a small part of the value created by energy and the image created by energy production would create just as much or …

The power of City Branding

Great cities are charged with energy. New York is so buzzing it never sleeps, Paris is intense yet laid back & cool and charged with romanticism while cities like Austin …

The sustainable energy brand

When preparing for his presentation in the track on the branding of sustainable energy, search engines turned Ayoola Brimmo to the CHARGE website. In the introduction of the presentation, he noted …