Brand building through experience and relationship
At CHARGE 2016, Tomaz Oresic, Chairman of the board at Elektro Maribor, presented on the current outlook of the electricity supply value chain is going through major changes, with new players …
Charging the Energy Brand
Customer Centric Energy
Customer Centric Energy
Tag: utility
Transforming from Utility to Energy Brand
Dr. Friðrik Larsen (FL), of LarsEn Energy Branding and KC Boyce (KCB) of Market Strategies International sat down for a chat on Energy Branding and marketing efforts of utilities. This is …